Espy Solutions Web Design Case Studies
Espy Solutions is dedicated to working exclusively with independently owned small businesses. We provide results driven digital marketing services for a wide variety of industries.
Home Service Industry Projects
Colorado Adventure Guides
Backcountry outfitter and guide service based in Summit County, Colorado. Offering a variety of guided backcountry adventures, educational courses, and rental equipment.
Project Services
- Website Redesign
- Paid Search Campaigns
- Website Maintenance
- Analytics & Reporting
- Search Engine Optimization
- Content Writing
- Keyword Research
- Ecommerce Integration
Case Study
Colorado Adventure Guides has experienced strong, sustained growth through a focused SEO and digital marketing strategy. By improving site structure, expanding high-intent content, and optimizing paid search campaigns, the website has become a major driver of qualified traffic and bookings.
Site sessions increased ▲ 43% YoY, followed by an additional ▲ 20% growth the next year, showing consistent upward momentum.
Alongside traffic growth, user quality improved significantly—with higher engagement, more conversions, and a notable increase in total revenue (▲ 47% YoY, with continued growth the following year).
Through ongoing SEO, content development, and performance-driven ad management, Colorado Adventure Guides now has a scalable marketing foundation that continues to drive measurable growth in a competitive outdoor recreation market.
2023 vs 2022 CAG All Traffic Report | Site Sessions ▲ 114% YoY
2024 vs 2023 CAG All Traffic Report | Site Sessions ▲ 43% YoY
2025 vs 2024 CAG All Traffic Report | Site Sessions ▲ 20% YoY
Factor Design Build
Factor Design Build is a design-build construction agency, specializing in luxury home remodeling in the Denver and Boulder areas of the great state of Colorado.
Project Services
- Website Redesign (Collaboration with Overtime Media)
- Paid Search Campaigns
- Website Maintenance
- Analytics & Reporting
- Search Engine Optimization
- Content Writing
- Keyword Research
- HubSpot Integration
Case Study
Website redesign was launched in September of 2022. Factor Design Build has seen a 51% increase in users to their website in the 8 months after launching the new website comparing year over year data.
All Traffic Report Year of Year Post Redesign
With continued execution of holistic content strategy and diligently managed paid search campaigns, Factor Design Build has seen %154 increase in their website traffic from 2022 to 2023.
River North Basement Co
Professional basement finishing and renovation company based in Denver, CO. Offering comprehensive design-build basement remodel services in the Denver Metro Area.
Project Services
- Website Redesign
- Paid Search Campaigns
- Website Maintenance
- Analytics & Reporting
- Search Engine Optimization
- Content Writing
- Keyword Research
- Directory Management
Case Study
River North Basement Co’s new website launched in October 2023, and the combination of a modern redesign, on-page SEO overhaul, and a targeted paid search campaign quickly began driving more qualified leads. Over the following year, total website sessions increased by 80.3% year-over-year (8,256 vs. 4,579) while overall event activity grew by 81.43%, signaling a significant lift in user engagement and site interaction.
Most importantly, this growth translated directly into lead generation. Form submissions increased by 150% year-over-year (80 vs. 32), demonstrating a substantial improvement in conversion performance and inbound lead flow.
Organic search and paid search channels both saw strong gains, with improved rankings and campaign efficiency contributing to higher-quality traffic. These efforts also resulted in a 20.32% increase in key conversion events, helping establish a more consistent and scalable pipeline of inbound leads for the business.
RiNo Basement CO YoY Traffic Report 2025 v 2024 | Site Sessions ▲ 40% YoY
Bearheart Consulting
Bearheart Consulting provides comprehensive technology and IT solutions specifically catered to the restaurant and hospitality industry.
Project Services
- Initial Website Design
- Competitor Analysis
- Website Maintenance
- Analytics & Reporting
- Search Engine Optimization
- Content Writing
- Keyword Research
- Directory Management
Case Study
Espy Solutions collaborated closely with Rik (Owner & Founder of Bearheart Consulting) to roll out an initial website on a tight schedule to coincide with announcing the new company.
Red Rocks Bus
Party Bus rentals to Red Rocks Amphitheatre. Round trip transportation to Red Rocks in a private party bus. Pick up and drop off anywhere in the Denver Metro Area.
Project Services
- Initial Website Creation
- Website Maintenance
- Analytics & Reporting
- Google My Business Management
- Search Engine Optimization
- Content Writing
- Keyword Research
- Logo/Branding
Case Study
Initial website was launched January 2023. Within six months of launch Red Rocks Bus maintains first page Google results for a variety of revenue driving keywords. These results are an exceptional example of quick SEO results targeting long tailed keywords.
Station No.2
Boutique event venue and luxury short term rental in Wilmington, NC. Renovated historic fire station perfect for small weddings and special occasions.
Project Services
- Initial Website Design
- Paid Search Campaigns
- Website Maintenance
- Analytics & Reporting
- Search Engine Optimization
- Content Writing
- Keyword Research
- GMB Management
Case Study
Initial website was launched in September of 2020. Station No.2 now consistently maintains first page Google SERP results for a variety of competitive industry keywords. Station No.2 saw a 46% increase in new users from 2022 compared to 2021.
Glass Class Denver
Glass blowing classes, experiences, parties, and corporate events in Denver, CO. Have fun learning glass blowing techniques in a safe environment and create your own piece of art with the guidance of a seasoned expert.
Project Services
- Website Redesign
- Analytics & Reporting
- On-Page SEO
- FareHarbor Integration
- Competitor Research
- Content Writing
- Keyword Research
- Technical SEO
Case Study
Website redesign completed in summer of 2023. Glass Class Denver now consistently ranks for the top listing for industry relevant keywords.
Collaboration with Clean Web Colorado.
Hawthorne Landscaping NW
Custom landscaping, hardscaping, and outdoor living services in Southern Oregon. Everything you need to design, build, and maintain your outdoor space.
Project Services
- Website Redesign
- Paid Search Campaigns
- Website Maintenance
- Analytics & Reporting
- Search Engine Optimization
- Content Writing
- Keyword Research
- GMB Management
Case Study
A website redesign, on-page SEO overhaul, and consistent content strategy helped Hawthorne Landscaping NW significantly increase visibility and performance across key channels. From January–March 2026, total sessions grew by 79.81% year-over-year (3,830 vs. 2,130) while event activity increased by 70.7%, indicating stronger user engagement and interaction.
Organic search and referral channels saw notable gains, with improvements in engagement time and session quality contributing to more qualified traffic. These efforts, paired with ongoing optimization and content development, led to increased lead generation and a more consistent pipeline of inbound opportunities for the business.
Momentum Companies
Comprehensive real estate development firm in Wilmington, NC. Commercial and residential brokerage, business brokerage, short term rental management, and real estate investment firm.
Project Services
- Landing Page Creation
- Website Maintenance
- Analytics & Reporting
- Paid Search Campaigns
- Search Engine Optimization
- Content Creation
- Keyword Research
- GMB Management
Personal Pilates Plus
Community oriented Pilates and Yoga studio in Olde Town Arvada, CO.
Project Services
- Homepage Redesign
- Landing Page Creation
- Website Maintenance
- Analytics & Reporting
- Search Engine Optimization
- Content Writing
- Keyword Research
- GMB Management
Case Study
Espy Solutions provided the Personal Pilates Plus existing website with a redesign on all major pages, on-page SEO overhaul, and analytics configuration. A year into partnering with Espy Solutions, PPP has seen a 25% increase in revenue.
Denver Brew Tours
Premier provider for brewery tours in the Denver Metro Area. Private party bus and walking brewery tours. Visit some of the best breweries Denver has to offer with a local craft beer expert.
Project Services
- Landing Page Creation
- Website Maintenance
- Analytics & Reporting
- Paid Search Campaigns
- Search Engine Optimization
- Content Creation
- Keyword Research
- GMB Management
Project Services
Denver Brew Tours maintains first page rankings for industry relevant local keywords. A low budget Google Ads campaigns helps boost listings and continues to show ROI.
“Espy Solutions is a top notch service. Matt is very creative and gets the job done. I have had the pleasure of working with Matt for 3 years. He activistly searches for results that will help you succeed. His content writing and website management are absolutely huge for our online presence. I highly recommend Espy Solutions!”
Lee Olliffe – Owner
Colorado Rafting Company
Whitewater rafting company based in Silverthorne, Colorado. Offering rafting adventures on the Colorado River and Blue River.
Project Services
- Landing Page Creation
- Website Maintenance
- Analytics & Reporting
- Paid Search Campaigns
- Search Engine Optimization
- Content Creation
- Keyword Research
- GMB Management
The Boulder Lift
Party Bus Rentals in the Denver Metro Area. Private party bus charters for Red Rocks, Brewery Tours, Sporting Events, Blackhawk, and any special occasion.
Project Services
- Landing Page Creation
- Website Maintenance
- Analytics & Reporting
- Paid Search Campaigns
- Search Engine Optimization
- Content Creation
- Keyword Research
- GMB Management
